by Jacques de Villiers | Feb 5, 2023 | Marketing
If you feel overwhelmed by branding and marketing your business, you’re not alone. Even though I run a marketing shop, there are days when I find marketing to be a soul-sucking, money-gulping and time-wasting minefield, mired in complexity, empty promises and...
by Jacques de Villiers | Apr 12, 2020 | Marketing
On Thursday, April 9, the president of South Africa, Mr. Cyril Ramaphosa announced that we would be locked down for an additional 14 days until the end of May. I watched part of his speech on YouTube. I went to the president’s Twitter account to see what the...
by Jacques de Villiers | Mar 12, 2009 | Marketing
John Cheese, Eldrick Irwin Estevez, Jennifer Anastassakis and Ralph Lifshitz needed to stand out above the crowd and create a strong distinct personal brand. They didn’t start working even harder at their craft. All they did was change their names, shift our...