Legacy Entrepreneur
Summit 2020

Convert Prospects into Customers and Customers into Super-Fans!

6 February 2020

The Maslow
Sandton

Do you want your business to be the "go to" brand of 2020 in your niche?

If your business didn't hit its targets in 2019 and you want to turn the dial up next year and beyond, then seriously consider attending the Legacy Entrepreneur Summit on 6 February 2020.

Given the mass of meaningless marketing noise in South Africa, it has never been easier to get your business brand to stand out head and shoulders above the rest. It doesn’t require spammy, predatory and ploy-ridden marketing that overwhelms your social media or crams your email inbox. All it requires is that your brand cuts through the hollow fare that is endlessly dished out every day.

In fact, if your business is not reaching the heights that you dreamt it would, it probably has very little to do with you. Given the morass of marketing misinformation that’s available, is it any wonder that we can’t get the traction in our business that we want?“

Take a deep breathe and relax.” We’re going to help you cut through the noise, take control of your brand and build the business of your dreams.

To this end, we've enlisted the help of three specialists in their field to guide you.

You'll learn how to build the the preeminent brand in your niche market with the guidance of Dean Graham.

Leigh Joy Mansel-Pleydell will help you find the belief and resilience to keep going in tough times.

You'll discover how to craft marketing messages that connect with your market, convert prospects into customers and customers into super-fans with Jacques de Villiers.

Your Guides

Dean Graham

Leigh Joy Mansel-Pleydell

From Self-Sabotage to Self-Care

Jacques de Villiers

Craft Copy that Converts

The Six Immutable Laws of Branding

If trying to figure out how to brand, market and sell in the so-called 4th Industrial Revolution makes your head hurt, then you seriously have to listen to Dean Graham, one of the world’s leading 4IR branding and positioning authorities.

Through his Six Immutable Laws Of Branding model, he’ll help you navigate and master the complexities of becoming the “go to” solution in a highly digital world.

Let’s face it, in these testing economic times it’s getting tougher for entrepreneurs to achieve their dreams. If what started for you as a powerful passionate purpose is now a tepid, torturous and tiring trek, then you should seriously hear what Leigh Joy has to say. She’ll give you the precise roadmap to get control back into your enterprise and the mojo back into your life so that you can turn uncertainty into certainty, self-sabotage into self-care and adversity into triumph!

If your marketing isn’t working it’s probably not your fault … it may be your messaging that’s to blame.

Renowned sales conversion copywriter, Jacques de Villiers will teach you the blueprint of high-converting marketing copy that’s guaranteed to attract, keep and grow a base of super-fans so that you can build the business of your dreams.

The Agenda

07h30 to 09h00

Registration and breakfast

Get there early, have a breakfast, network with other entrepreneurs or carve out some time to do some work

09h00 09h15 am

Introductions and expectations

Master of Ceremonies, Bjorn Salsone to open Legacy Entrepreneur Summit 2020

09h15 - 10h15

The Six Immutable Laws of Branding by Dean Graham

10h20 - 11h20

Craft Copy that Converts

Jacques de Villiers

11h20 - 11h35

Networking

Connection and Coffee

11h40 - 12h40

From Self-Sabotage to Self-Care by Leigh Joy Mansel-Pleytel

12h40 - 12h45

Close of Summit

Dean Graham closes summit. (You're welcome to stay afterwards to connect with the speakers and network with the other delegates)

Investment

Early-Bird Special until 05 January 2020: R894.00 per entrepreneur

Full Fee from 06 January 2020: R1 497.00 per entrepreneur

The Early-Bird Special ends in