Have you ever been happily going about your business, when something unexpectedly brings you down? Where life throws you a curveball and ruins your day? In the Hero’s Journey, it’s called an inciting incident. Movies often have an inciting incident, which is typically a dramatic event such as a child […]
I copied and pasted some of the comments and articles about the last PechaKucha Johannesburg we had on November 9. We had around 160 people attend the event, our biggest in Johannesburg, by far. All 10 speakers were top-notch, on point, enlightening and entertaining. From Left to Right: Gill, Martin […]
I created a poll (above) on LinkedIn, and the response was overwhelmingly in favour of the subject line. I would have thought so too, until I saw this (below) from a MailChimp expert. Whilst the subject line is important, the sender’s name is more important. If you opened this mail, it’s probably because […]
The cave you fear to enter holds the treasure you seek. Joseph Campbell For as long as I can remember, I’ve collected stuff. It first started with Enid Blyton’s Noddy books around 1967. It exhausted my mother because she had to keep reading them to me. Around 1973 (I was 10) I collected soft […]
If you’re on LinkedIn you’ve probably already seen the green ‘Open to Work’ (OTW) caption underneath a profile photo. If you own your own business and choose to put the OTW caption on your photo, that’s your prerogative. I wouldn’t because to me, it looks a bit clingy and desperate. […]
