Do you remember the movie franchise, Final Destination? That one where death has marked you, and no matter how much you try and avoid it, it catches up with you. Life is just like that too. All its messiness will catch up with you, sooner or later. Its inevitable. I’ve […]
Read More
Applying the alchemy of Cognitive Linguistics as a copywriter, children’s author, and English teacher. If you’re looking for copywriting that gets results then the subtlety, nuance and finesse of cognitive linguistics may just be what you’re looking for. I’m Jolene Raison, a former director of a large retail operation, currently […]
Read More
I fix boring LinkedIn profiles so that you can attract the right clients to your cause. If you’re serious about using LinkedIn to generate sales, then you need to be obsessed about crafting a profile that registers and resonates with your ideal client. I’m Jacques de Villiers, rainmaker, author and […]
Read More
A friend and I were talking last night about how really whip-smart people can get into cultish behaviour and start sipping the Kool-Aid (a reference to the Jonestown mass suicide where 918 people died). I’m sure I don’t have to explain a cult to you, you’re whip-smart. How do we […]
Read More
A writer never forgets the first time he accepted a few coins or a word of praise for exchange for a story. He will never forget the sweet poison of vanity in his blood, and the belief that, if he succeeds in not letting anyone discover his lack of talent, […]
Read More