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Direct Response Copy

Direct Response Copywriting

If you’re in business for yourself or lead sales and marketing teams, I don’t know what keeps you up at night.

I can probably hazard a guess, though. Because it is the same thing that keeps me up at night too …

not enough sales!

If you’re stressing about not hitting your sales targets, then you should seriously consider adding direct response copywriting to your marketing and sales arsenal.

If getting (substantial) additional sales at the faction of the cost of hiring a new sales representative excites you, then let me help you.

I have been writing and implementing direct response programmes since 2004 and in that time, I’ve generated more than R200-million in sales for my clients.

I write sales letters for:

  • Snail mail campaigns (although, with the SA Post Office in the turmoil it is currently, this might not be a good strategy right now)
  • Email marketing campaigns
  • Website landing pages
  • PPC landing pages

79% of B2B companies find direct mail either very effective or somewhat effective for their organisation – Marketing Sherpa

When you engage with me, I hold your hand through the whole direct response sales process:

  • Writing
  • Testing
  • Cleaning up and segmenting of your databases
  • Helping you allocate the correct resources to convert leads
  • And the like

So, if you want to increase your sales for the fraction of the cost of a sales resource be in touch with me now and let’s see if there’s a fit.