Daily Archives: January 22, 2008

The Devil’s in the Detail

You’ve wowed your prospect. There’s a connection that could see you closing a deal. You’re in the zone. This one is in the bag. Ever had that feeling and then you lose the deal? In my experience many deals falls apart at the end-game. When it comes to the proposal stage. The proposal document is riddled with inaccuracies, misspelling of names, spelling mistakes and grammatical errors. When a prospect gets a document full of holes […]

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